September 2, 2020

A New Boomtown Interface

Article

As you may know, we’ve spent the past year redesigning and rebuilding our software platform from the ground up based on feedback from our partners. 

The goal of this project was to make the Boomtown platform simpler, faster, smarter, and more delightful. We aimed to reduce clicks, reduce noise, streamline workflows, and bring more important information to the surface so teams get presented with information right when they need it rather than having to go find it. 

We focused our efforts not not only creating a simple more intuitive layout, but also ensuring that we were helping teams deliver the right answer, to the right person, at the right time. 

The new interface will be live in the summer 2020 and we will continue to run it live in parallel with the existing interface until the end of 2020.